The goal of this DO School Challenge is for the selected Fellows to create a Green Store prototype in ten weeks.
This prototype must be sustainable in terms of materials, construction, energy, operation and other aspects and will be realized in Germany
. It should be scalable to H&M stores worldwide, be economically beneficial and make the idea of sustainability tangible for customers and employees.


By answering to the Challenge, you will have learned hands-on how to turn an idea into action during the ten-week Incubation Phase. This process is supported by participation in Challenge Lab, a course which offers the knowledge, skills, and tools necessary to successfully solve the Challenge.

Successful candidates may come from, but are not restricted to the fields of engineering, architecture, fashion and design, as well as environmental activism, retail and human resource management.


While solving the Challenge, you work on turning your own venture idea into a viable social venture plan which will be ready for implementation during the following ten-month Implementation Phase.


The DO School offers offers a unique one-year fellowship program for emerging social entrepreneurs who look for training, mentoring and empowerment to start their own ventures. Selected Fellows receive a full scholarship covering the tuition fee for the year.

From September 2013 to January 2014 the DO School invites applications from motivated individuals aged 18 to 28 from around the world to participate in the DO School Green Store Challenge. Successful applicants will show exceptional motivation to contribute to solving the Challenge and developing and starting their own social venture.

Selected Fellows will spend the first ten weeks of their one-year program on the DO School campus in Hamburg from April to June 2014, and the following ten months in their home countries implementing their own ventures.


The DO School is an innovative educational institution. We offer a unique one-year program enabling talented emerging social entrepreneurs to launch their own innovative and sustainable ventures. The program allows its participants – our Fellows – to learn from passionate peers, engage with current leaders and experts, and create change by implementing their social start-ups in their home countries.

Learn more about the DO School here.


Please click here to find out more about the Green Store Challenge  on our website and to apply!